Privacy Policy

Who we are

Pawse.ai is a product of Catalyst.Music. We build adaptive acoustic environments for dogs. This policy explains what personal data we collect when you use Pawse.ai, how we use it, and what controls you have over it.

For the purposes of applicable data protection law, Catalyst.Music is the data controller.

Data we collect

We collect data in three ways: data you submit when you sign up, data you submit when reporting issues, and data generated by your use of the app.

Signup:

• Your name and email address
• Your dog's name, breed or mix, and the situations you want to test
• The devices you have available (iPhone, Apple TV, iPad)
• Any additional notes you choose to include

Support form:

• Your name and email address
• The topic and description of your report
• App version if provided

App usage:

• Your email address and account credentials when you register
• Your dog's name, breed, age, and any sensitivity flags you enter
• Session feedback you record after each acoustic session
• Session logs including environment type, duration, and timestamp
• Device type, operating system, and app version
• Crash reports and error logs
• IP address and approximate location at account creation

Pawse.ai Tag and gateway features, when enabled:

• Tag and gateway identifiers needed to pair, sync, and provide support
• Structured sound-event data such as event category, timestamp, duration, and coarse intensity
• Device status information such as battery level, firmware version, connection state, and sync status
• Bluetooth connection and gateway activity needed to deliver event notifications and complete synchronisation

The Tag is designed to analyse sound locally and report structured events rather than audio recordings. Raw audio is not intended to be stored in your account, transmitted to our servers, or uploaded through the optional home gateway. When the Tag is disconnected from your phone, event data may remain in local device storage until a permitted sync is available.

Tag and gateway features are in development. We will update this policy before collecting Tag data and will explain any material change in the app.

How we use it

We use data to operate and improve Pawse.ai. Specifically:

• To provide the app and its features
• To onboard you and set up your profile
• To create and manage your account
• To generate and adapt acoustic environments for your dog
• To respond to support and bug reports
• To send service messages such as onboarding instructions and updates
• To diagnose technical problems and improve the app before launch
• To synchronise Tag event data and show device status, including battery alerts
• To provide optional home monitoring through a paired gateway when you enable it
• To comply with legal obligations

We do not sell your data. We do not use your data for advertising. We do not build marketing profiles.

Our legal bases depend on the activity: consent for optional Tag or gateway features; performance of an agreement to provide your account and the app; legitimate interests for security, support, troubleshooting, and product improvement; and legal obligations where applicable. You may withdraw consent for optional features at any time by disabling them or contacting us.

Dog profile data

The acoustic engine uses your dog's breed, age, and session feedback to personalise sound environments. This data is processed on our servers and stored in your account.

Aggregated and anonymised breed and response data contributes to model improvement across users. No individual dog profile is identifiable in this process.

You can delete your dog's profile at any time from within the app. Deletion removes all associated session history and removes the profile from future model training data.

Your feedback

Feedback you submit, including bug reports, session ratings, written notes, and support messages, is used solely to improve the product. It is not shared externally or used for any purpose other than development.

Third parties

We share data with a limited number of service providers who help us operate Pawse.ai. Each is bound by data processing agreements and is not permitted to use your data for their own purposes.

• Cloud infrastructure and database. Signup data and app data are stored in Supabase, which runs on AWS infrastructure. Supabase processes your data under their own privacy policy and data processing agreement.
• Support form delivery. Support submissions are sent via Formspree to our team inbox. Formspree processes your name, email, and message to deliver the submission.
• Error monitoring. We use crash reporting to detect and fix bugs in the app. Crash reports do not include personally identifiable data.
• Email delivery. Transactional emails are delivered via a third-party provider. They process your email address only to send messages we initiate.
• Payments. Any subscription is purchased and billed through your Apple App Store account. Apple processes your payment under its own privacy policy. We never receive or store your card details, and we see only whether your account holds an active subscription.

We do not share data with advertisers, data brokers, or analytics platforms.

Retention

Information you submit through a signup or waitlist form is retained until you ask us to remove it, or until it is no longer needed for the purpose you provided it.

App account data is kept for as long as your account is active. If you delete your account, we remove your personal data within 30 days, except where we are required by law to retain certain records.

Support submissions are retained for 12 months. Anonymised aggregate session data may be retained indefinitely for model development purposes.

Tag event data will be retained in your account only for as long as needed to provide the Tag history and related features. Local event data on the Tag will be removed or overwritten according to the device's storage limits and sync settings. You can pause Tag collection, disconnect a Tag or gateway, and request deletion of Tag-derived data by contacting us at hello@pawse.ai. We will publish the final Tag retention period before the feature is enabled.

Your rights

Depending on your location, you have rights over your personal data. These include:

• Access. Request a copy of the data we hold about you.
• Correction. Ask us to correct inaccurate or incomplete data.
• Deletion. Request that we delete your personal data.
• Portability. Receive your data in a structured, machine-readable format.
• Objection. Object to specific types of processing, including profiling.
• Restriction. Ask us to restrict processing in certain circumstances.

To exercise any of these rights, contact us at hello@pawse.ai. We will respond within 30 days. If you are in the EU or UK, you also have the right to lodge a complaint with your local data protection authority.

Security

We use industry-standard measures to protect your data, including encryption in transit and at rest, access controls limiting which team members can read personal data, and regular security reviews.

For Tag and gateway features, the final design will link devices to your account, restrict synchronisation to authorised devices, and protect event data during Bluetooth and server communication. The exact security implementation may change during hardware and software development and will be documented before those features are enabled.

No system is perfectly secure. If you believe your account has been compromised, contact us immediately at hello@pawse.ai.

Children

Pawse.ai is not directed at children under 16. We do not knowingly collect data from anyone under 16. If you believe we have collected data from a child under 16, contact us and we will delete it.

Cookies

This site uses a small number of cookies required for the site to function, including session authentication and security tokens. We do not use advertising cookies or third-party tracking cookies.

You can control cookies through your browser settings. Disabling strictly necessary cookies may affect core site functionality.

Changes to this policy

We update this policy when our practices change. For material changes, we will notify you by email before the changes take effect. The date at the top of this page reflects the most recent update.

Contact

For any questions about this policy or how we handle your data, write to us at hello@pawse.ai.

We aim to respond to all privacy enquiries within five business days.